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Copywriting Services

Writer: Melinda Steffy
Melinda Steffy
Jul 8
2 min read

Updated: Sep 3

Whether you're looking for a lofty vision statement, a compelling case for support, friendly website copy, or detailed instructions, we craft the right language for the right audience.


We begin by listening. Through interviews and/or group conversations, we listen for the words people already use, for concepts that already resonate. We then shape those words into a clear narrative that tells your story.


During the review stage, we collaborate with you to wordsmith and revise, fine-tuning the language until it fits just right.


Throughout the copywriting process, we consider the following:

  • Who is the intended audience? What does that audience care about most?

  • How familiar is the intended audience with the subject matter? What will require extra explanation?

  • Is there content that will appeal to both skimmers and those who read more deeply?

  • What content is evergreen vs. time-sensitive?

  • What is the tone?

  • Is the language accessible and inviting?

  • What is the call to action?


Email info@concentricstrategy.org or schedule a free 30-minute consultation to learn more.




“Thanks so much for ‘getting’ us, for asking the right questions, assembling the right stakeholders, and helping us craft a clear message. It is rare to engage a consultant who produces a final product that satisfies everyone... It was simply a joy to work with you.” —Executive Director, Need in Deed


A Note About AI in Our Copywriting

We do not use generative AI in our writing. All writing is done by a real person, who has spent time listening to and learning from the people in your organization. We develop meaningful content strategy and synthesize complex information using language that feels human.



Writing Samples


The Foundation for Delaware County — 2023-2026 annual reports


FringeArts — 2022 Fringe Festival Guide

collaboration with Masters Group Design


Bryn Mawr College — 2022 Annie Dorsen retrospective

collaboration with Masters Group Design 

  • Website content, including overall language and event-specific descriptions


Philanthropy Network Greater Philadelphia — 2021 grantee profiles for website



Additional writing samples are available upon request, including grant-writing, campaign materials, and more.


hands typing on a laptop keyboard

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Concentric Strategy LLC is a strategic planning and communications consulting agency based in the Greater Philadelphia region. We specialize in the arts and culture, education, environment, philanthropy, and social justice sectors. Our ecosystem mindset helps nonprofits thrive. Woman-owned.

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